Professor Damian Gerbaulet

Professor
Faculty Electrical Engineering and Information Technology
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Functions at the university

Professor Electrical Engineering and Information Technology

Research and teaching priorities

Interaction Design (IxD), in particular:

  • User Experience Design (UX)
  • Human-centred design (HCD), human-computer interaction (HCI)
  • Interface Design, Web Design  
  • Service Design

Other topics and areas of research: 

  • Generative Design
  • Attention Economy, Digital Minimalism
  • Design Systems, ‘Atomic’ (Modular) Design
  • Brand Design, Brand Strategy
  • Communication Design, Graphic Design, Information Design
  • Rapid prototyping, Internet of Things (IoT), physical computing
  • Design Thinking, Design Sprints, Innovation Design, Design Futuring, Critical Design, Speculative Design 

About me

Damian Gerbaulet is a recognised design expert and Professor of Interaction Design / Digital Design at Ulm University of Applied Sciences. After studying communication design at Wismar University of Applied Sciences and a successful career as Art and Creative Director at Leo Burnett, where he played a part in securing significant new accounts, he founded his own agency, ‘de Gerbaulet’, in 2010. His consultancy work focuses on strategy, design and innovation. In 2011, he published the book *Communication Design as a Brand*, which received widespread acclaim and was presented at TYPO Berlin. In 2014, he expanded his qualifications with a part-time Master’s degree in Leadership in Digital Communication. In 2022, he received the University Teaching Award for his commitment to teaching, in particular for the development of the digital learning platform ‘0t1’ and the exhibition ‘InterAbstraktion’.

Prof. Gerbaulet is, amongst other things, Head of the entry assessment process for the ‘Digital Media’ degree programme.